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ContentCal blog: social media & content marketing updates

12 people we’d rather have come down our chimney instead of Santa

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Is Agile Marketing Really Sustainable or are Brands ‘Dunking in the Dark’?

Staying abreast of the news and reacting to current trends can be easier said than done in a business capacity.

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The Power of Video Content on Social Media

You don’t need to be too savvy on social to have noticed the influx of video content to your social feed lately.

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Perfectionism on Social Media: Harmful or Human?

Can the idealised nature of what we choose to share be having a negative effect?

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Introducing AutoPilot: Our brand new content delivery service

Is Social Media Management Causing You Unnecessary Turbulence?

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Fixing Your Click Through Rate: Why it’s Important

A bad CTR prevents traffic entering your website and converting, losing your business money. A bad CTR can also hold your precious long-form content hostage.

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“Because they told me to.” - Influencer marketing 101.

Influencer marketing has really grown up. So much so in fact, that if you are an Instagram-addict, it may be time to quiver into your maxed out credit card

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9 New Year's Resolutions to Make for Your Social Media Marketing

Here are 9 pre-made resolutions (you can steal) for your Social Media Marketing in 2017.

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Your Followers Want Authenticity, Not Ads.

Authenticity is about finding a voice that encompasses your mission and values and resonates with your audience in a human way.

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Times Social Media Made The World A Better Place

We decided to take a closer look at 2016 in search of some news that would turn our frowns upside down.

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If Brands Have Become Publishers, Then Marketers Are the Journalists

Content marketing is now used by 89% of B2B marketers, and 66% of marketers expected their organisation’s content marketing budget to increase in the next year

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2016: The Year in Social Media

For the savvy social media marketer, keeping one step ahead of the curve can help give your brand a serious competitive edge against others in the market.

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Introducing Our New Name and Brand

We are now ContentCal, and we have a new brand that’s more grown up and meaningful.

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