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ContentCal blog: social media & content marketing updates

How to marry paid media and organic content

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Repurposing content and the importance of a plan

Watch the replay and read the summary blog of our webinar with Catherine Maskell on filling out your content plan.

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Why the Social Media Shutdown made a Case for Multi-Channel Marketing

After Facebook, Instagram and WhatsApp experienced outages of over six hours, the biggest brands in the world reacted.

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Key Dates For Your Social Media Calendar 2022

Key dates like national holidays and awareness days are great for trending hashtags - here are the best social media marketing dates for 2022

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The perfect 2022 content calendar template

Our free content calendar template will get you content-ready for 2022 and help structure your marketing activity.

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The 9 best marketing podcasts for inspiration

The of the industry's best marketers gave us their podcast recommendations for International Podcast Day.

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How to create a social media policy (+ free template)

A social media policy reminds your team of the responsibility they have when representing the company online. Use our template to start creating your policy.

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Building your content confidence with Innocent's John Thornton

Watch the replay and read the summary blog of our workshop with Innocent Drinks' Social Media Manager, John Thornton.

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These are the 8 biggest mistakes made by social media managers

We reached out to some of the biggest names in content marketing to ask for the biggest social media mistakes they've made. And you probably have too.

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How to get influencer marketing right

GRIN's Ali Fazal takes us through what it takes to come up with a great influencer marketing campaign, and how to get started.

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FAQs during your trial; Everything you need to know in one place

We've gathered together the top inquiries that crop up during the trials so you can spend more time enjoying the platform and less time looking for answers.

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How to adopt a new tool into your business

Are you wondering how to make integrating and embracing new tools easier? Here are 5 ways to ease the discomfort during the transition period.

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How to smash real-time reactive content

Monzo's Social Media Manager, Richard Cook, breaks down what it takes to create their game-changing content.

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