Adobe announces intent to acquire ContentCal

Today is a very big day.

I'm hugely excited to announce that ContentCal has entered into an agreement to be acquired by Adobe.

I believe that this will be a giant leap for our industry and for the Creator Economy at large.

When we started ContentCal, we set out to establish a new standard in how companies create and publish content online when there were no digital content calendars, content collaboration tools, or unified social media publishing platforms for SMEs.

Through our laser-focused approach and deep understanding of the problems faced by our users, we have built one of the most highly regarded social media and content marketing platforms in the world.

It has been an incredible journey so far. We've taken ContentCal from a start-up business to a high growth company in the social media and content marketing industry in just 4 years.

We've built a product that stands out in the marketplace. A product that has helped thousands of individuals and businesses make their working life more efficient and more enjoyable. A product that solves a huge problem in a market that is growing at an exponential rate.

None of this would have been possible without the tremendous hard work by our team, the businesses and individuals who choose to use ContentCal to power their social media and content marketing, and the incredible group of investors who have backed our vision over the years.

We have always believed in achieving scale as a business to help as many people as we can to create and publish content in the best way possible.

The Creator Economy has fundamentally changed the way people work, and as part of Adobe, our technology can reach a vast audience of businesses, entrepreneurs and creators worldwide.

Right now, it's business as usual for us - we'll continue to provide the service and support our customers have come to expect from us. We'll continue to innovate and put users and customers at the heart of everything we do.

There will be much more to come over the next few months as we work with Adobe to scale our technology globally.

I'm so proud of what we've achieved and cannot wait to enter this new chapter.

Alex Packham Founder & CEO

Alex Packham is a technology entrepreneur and the Founder and CEO of ContentCal, a simple to use and intuitive social media & content marketing platform. Alex previously ran his own marketing agency, and before this ran social media media for ODEON Cinemas and NOW TV in the UK. He regularly publishes content on social media, content marketing, and growing startups into scale-up businesses. ContentCal is headquartered in London, has over 55 team members and nearly 4,000 customers across the world.