Failing to Plan is Planning to Fail
27th September 2017
Planning is basically our middle name (and our first name is ‘love’)...but you can just call us ContentCal.
If you ever sit down and have a conversation with a member of our team, it’s likely circle around to the topic of planning social media content, regardless of whether we started off by chatting about golf, baking, or cats. And you know why? Because planning is essential.
We’re so in love with the concept of planning, that we do everything we can to make it easy. Not only is the ContentCal platform renowned for it’s amazing ability to help both social media gurus and novices plan their content, but our custom planning channels now allow you to make arrangements in other areas of your business.
While ContentCal is most commonly used for scheduling content to channels including Facebook, Twitter, Instagram, and LinkedIn, you can also add extra sections to your channel to turn ContentCal into a complete Digital Marketing hub. You can also name these channels whatever you please such as ‘Blogs’, ‘Emails’, ‘Thought Leaderships’, ‘Newsletters’, etc.
Many of our customers make use of our custom planning channels enabling them to take ContentCal to the next level. By keeping all Digital Marketing aspects within the ContentCal platform, not only will you achieve (as the kids would say) ‘organisation goals’, you’ll also continue to make things simple when it comes to team collaboration, visibility, and overall productivity.
You can set-up your own custom channels by going into ‘Settings’ then ‘Calendars’, and then selecting ‘Edit’ by the calendar you want to add custom channels to. Alternatively you can also use the ‘Edit Calendar Settings’ shortcut from within the ‘Actions’ drop-down menu within the ‘Publish’ area of your calendar.
And voila, you’ve got everything you could possibly need. Here’s one we made earlier - Once you’ve got your custom channels set up, you’re basically ready to rock, or whatever the marketing version of rocking is…
Handy right? Tell us what you would use custom planning channels for over on Twitter at @ContentCal_io
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