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Managing connections

Connecting your social media profiles to ContentCal allows us to auto-publish on your behalf. Here's how to get started...

Get started

To connect, disconnect, or refresh a connection...

1) Go into a Calendar

2) Within 'Publish, click Setup

3) Use the 'Connections' area for all actions


With ContentCal, it is possible to connect to Facebook Pages, Facebook Groups, Twitter profiles, Instagram Pages and profiles, LinkedIn Pages, LinkedIn Showcase Pages, LinkedIn personal profiles, Pinterest personal profiles, Pinterest Business accounts, and Google My Business accounts.

Additional integrations can also be set up using Zapier and Custom Planning Channels enabling you to publish to other channels such as Medium or Trello.

More on Zapier here

Facebook connections

Beta Callout Icon

Beta: Publishing to Facebook Groups is available on the Advanced plan and above.

When connecting to Facebook, you will be asked: "What Pages do you want to use with ContentCal?". It is very important that you select all pages. De-selecting any of the Pages may result in post failures.

In the final stages of the connection process, you will be given the option to select which Page or Group you want to publish to from this Calendar.

Check out our full comprehensive guide on connecting to Facebook

๐Ÿ”Œ Connecting Social Profiles
Connecting to Facebook

Having trouble? Check out our troubelshooting guide instead

Google My Business connections

When connecting to a Google My Buiness Location, we recommend carrying out two checks first to ensure you don't have any trouble connecting.

  1. Check that your Google My Business Location is verified
  2. Check your permissions over the Google My Business Location

Check out our full comprehensive guide on connecting to Google My Business

๐Ÿ”Œ Connecting Social Profiles
Connecting a Google My Business Location

Instagram connections

Connecting to an Instagram personal profile

Finding that ContentCal is connecting to the wrong Instagram account?

ContentCal will connect to whichever Instagram account you are currently logged into on your browser. You'll just need to head to, login to the account you want to be connected to your Calendar, and then pop back into ContentCal to restart the connection process.

Connecting to an Instagram Business profile

If you find that your desired Instagram Business profile isn't appearing as an option to connect to, here are two things to check.

  1. All Instagram Business Pages will be connected to a Facebook Page. Please ensure that you are an 'Admin' of this Facebook Page by heading to the Page and selecting 'Page Settings', and then 'Page Roles'.

  2. After pressing 'Connect' within ContentCal, and selecting to 'Connect a Business profile', you will then be given the option to 'Edit Settings' within Facebook. You will need to select this option and then continue through the modals ensuring to 'Select all' and the affirmative at every stage to give ContentCal access to your Pages and accounts.

Struggling to connect your Instagram Business Profile? Read our full troubelshooting guide.

Automatic Instagram publishing is available for Instagram Business profiles only. If you are publishing to a personal profile, you will need to use our mobile app to complete the publishing process.

Find out more about how publishing to Instagram works Discover how to convert your Instagram profile to a Business profile

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